Click here to read Linda’s Full Professional Bio

Passionate about Women in Technology and Business

Linda believes in the perspective, ability and creativity that women bring into technology roles, leadership and business. She is one of the Founding Board Members of the Anita Borg Institute, (and the recent Grace Hopper Celebration on October 1, 2013, which had 4,800 women participants). In her work with her large corporate clients, Linda constantly reminds them as to why there is a need for women in technical and executive leadership roles globally. Additionally, Linda has served on the board of Astia and several other organizations focused on women and leadership. She is active with venture and angel funds investing in women founded start-ups and a strong advocate of promoting women entrepreneurs and mentoring women. Linda has dedicated a chapter in her book, ProVoke to women entrepreneurs.

Her Hope: To be inspired by you and to inspire you

LindaBernardi1Linda is a wife, mother, friend and passionate provocateur and disruptor. For Linda, spending time with her family and friends is what makes the most sense in life. She feels motherhood has been one of the most wonderful experiences and joys in her life.

Though it can be hard to find the time these days, spending time with her husband, daughter and relatives on lazy Sunday afternoons is on her list of the top 10 most wonderful things to do! This is followed closely by spending time with her friends and dancing late into the night, singing and enjoying life.

Unleashing Talent

keep-calm-and-innovate-15Linda takes the time to see the enormous talent in the hundreds of people she meets and to work with them to unleash their talent. For the past 20 years, Linda has worked hard to remove barriers that prevent people and companies from realizing the amazing talent within and to help them learn to express themselves in outstanding ways. Her belief is that people have an enormous amount of power within themselves once they are encouraged, inspired and determined to succeed.

Based in the beautiful Pacific Northwest, Linda is driven to working with people from all over the world including Europe, India, Asia, South America and Africa. That is what gets her out of bed in the morning – though sometimes this is just a metaphor and sleep is not in the cards! But she will be the first to tell you that being around people and meeting new people energize her more than any cup of coffee.

Linda is absolutely determined to globally change the landscape in corporations. As hundreds of thousands intelligent and bright minds work each day, Linda pushes companies to support their employees and talent to be as creative and innovative as possible. In 2014, Linda was thrilled to announced that she was joining IBM as Chief Innovation and Disruption Officer, Cloud and Internet of Things.

Always Provoking and Disrupting

C of D Symbol FINALLinda’s book, ProVoke, was a labor of love that she firmly believes in. Released in November 2011, ProVoke discusses the critical importance of global disruption in order to innovate. Her role as provocateur and disruptor puts her in the center of the ‘disruption’ and ‘discomfort’ dialogue in large organizations and is the starting point for the Culture of Disruption. Only when we are willing to disrupt can we innovate. Linda is constantly inspired by the many people she meets and she uses that inspiration to create energy to be stronger. She is very grateful to all of you for being members of the Culture of Disruption.

Working with non-profits is also a big part of Linda’s life and she considers her not-for-profit work to be as important as her work with large corporations and enterprises.

As an immigrant to the United States, Linda believes that protecting our constitutional rights is critical and she is an avid supporter of the American Civil Liberties Union (ACLU), the Center for Constitutional Rights (CC&R), and a number of other active civil liberties organizations.

A passion for science and understanding our universe has had her on the Board of Trustees of SETI Institute, which focuses on Astronomy and Astrobiology.

With a fierce passion for women and technology, she is proud to have been one of the founding members of the Anita Borg Institute and has been on the Board of Trustees for over a decade. She is also involved in several other women’s organizations.

Last but not least, she is also actively involved in a number of organizations that are working to eliminate childhood hunger.

Above all, Linda loves people as well as disrupting, changing and improving the parameters for the intellectual growth of people. She believes that all companies would be a tremendous place to work, if people were allowed to be innovative and creative. She is proud to be an active member of the Culture of Disruption – disrupting in order to innovate – and invites you to join her on this journey.

Wondering “Why Linda?,” read Linda’s Story: Disruption is part of Linda’s DNA, even from an early age

Connect with Linda online:

Click here for Linda’s Press Kit

Please use the Contact Page if you would like to book Linda for a speaking engagement.

Click here to Read Linda’s Full Professional Bio

  Download a PDF version of the ProVoke Q&A with Linda

To see a list of Linda’s current travel and speaking engagements, please click HERE.


Most Recent Blog Posts

The Me! Economy™: Digital Transformation: From B-to-C to B-to-ME!™

With the advent of Internet commerce and Internet marketing over the last few decades, goods and services became available via B-to-C (business-to-consumer) and at times Bto-B-to-C. Historically, the goal has been to reach the right consumers and offer the desired products to grow revenues. However, we are on the cusp Read More >

WorkPlace 3.0: It Is About Inclusion, Not Diversity!

For decades, we have argued that we do not have enough women and minorities in companies, startups, and in the STEM professions. To address this problem, we set our sights on ‘diversity.’ We have formed countless not-for-profits to increase the number of women in STEM and executive positions. I, myself, Read More >

AR/VR Resistance. Why?

One thing is for sure: Anytime there is disruption, there is resistance. That is what we talk a lot about in my book ProVoke. I remember when I had my RFID Company (ConnecTerra Inc. in Cambridge, MA) and demonstrators were outside the doors because they thought RFID invaded their privacy Read More >

The Reality Of IoT vs. The World of Connected Things: The Same Or Different?

This week I had the pleasure to speak at the MIT Enterprise Forum annual conference on Connected Things. The MIT Media Center was buzzing with vibrant conversations about Connected Things, IoT, RFID, AR/VR, and more. Great debates everywhere! So here are some thoughts: First off, let’s establish some ground rules: 1.‘Connected World’ Read More >

How to build a great company by blending bureaucracy and holacracy

September 2015 - In 2001, when I built a start-up in the then-new field of RFID technology, I was often fascinated by the responses in interviews I would get from potential new hires. I would say, “Tell me what you can do,” and they would answer, “What do you want Read More >

The Ecosystem of Disruption

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CEO & Founder Straterra Partners